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Humility
Humility: A key attribute that PAs sometimes forget – by Adam Fidler

I was having a conversation very recently with a former – and highly successful – PA to the CEO of a high-profile FTSE100 firm, and we got on to talking about why she had been promoted to the role of the CEO’s PA, amongst many other highly competent Assistants. ‘I […]

Why Today's EAs need to be more Strategic - Adam Fidler
Why today’s Executive Assistants need to be more Strategic – by Adam Fidler

The role of the Executive Assistant (EA) continues to evolve and in my capacity as a trainer, educationalist, and thought-leader in the industry, I continue to observe and reflect on what the role of the EA will become. Having worked as an ‘Assistant’ for 20 years, and having transitioned from Secretary, to […]

Different Generations in the Workplace
Different Generations in the Workplace and how to Work with Them

Workplaces have become less formal over the years. Gone are the days where everyone wears their “penguin suits” to work. However,  it’s not just the dress code that has become less formal. The way that people interact and communicate has also lost many of the historical rigours of social etiquette. […]

Authentic Leadership
The Importance of Authentic Leadership for Executive Assistants

In business, leadership is often regarded as a quality that only managers possess. This assumption is very incorrect and frankly very dated. Leadership has become an important MUST-HAVE attribute for the 21st-century executive assistant as you are required to influence, direct, motivate and monitor people and events around you. But […]

Personal Branding
Personal Branding: The perfect way to answer “Who are You”

If I were to ask you the question “Who are you”, how would you answer it? If you are anything like me, you would probably come up with some witty or funny response but if you answer it seriously your answer would probably be something like, “My name is Ed […]